2021
TikTok Shop · Amazon · DTC brand sites
Global growth, built for commerce.
HuXiu Media helps brands grow through TikTok Shop, Amazon and DTC with localized content, creator assets and platform operations informed by China commerce execution.
TikTok Shop
Amazon
DTC
Douyin
WeChat Channels
$1.5M+
monthly sales in mature overseas cases
10Y+
hands-on commerce and livestream experience
300+
brands served across consumer categories
2,000+
Douyin live sessions and marketing campaigns
3
production bases in Hangzhou, Jinan and Guangzhou
Platform Recognition
TikTok and Douyin-recognized commerce team.
With TikTok and Douyin service-provider credentials plus multi-year Douyin E-commerce recognition, we bring platform fluency, content commerce execution and merchant growth support.
2022
Brand Service Provider
Recognized by Douyin E-commerce service team
2023
Gold Brand Service Provider
Recognized by Douyin E-commerce merchant development teamCreator Network
50,000+ TikTok commerce creators in active collaboration.
The network covers home, personal care, beauty, maternity, tech and wellness categories, with creator matching by category, region, audience profile and conversion goal.
mk_ultracool
linzbuzzard
xomollysloan
daveystruggle
urtechdaddy
hannahfillpot
holisticnursebri
garythebbqchef
christykomorows...
simplysanfordco
kelsmorgan12
cygneix
jaaly_sweetdeals
liftwithlayla
yo_its_vinTikTok Shop Client Cases
Cross-border TikTok Shop client cases.
These anonymized, low-resolution examples cover smart appliances, beauty, home improvement, furniture, personal care and health categories across cross-border TikTok Shop operations.
01
Smart Appliances
02
Beauty
03
Home Improvement
04
Furniture
05
Personal Care
06
Health & Wellness
Global Growth
Global growth from content to conversion.
We support TikTok Shop, Amazon and DTC with overseas store operations, creator content, AI video and review systems, with mature cases exceeding USD 1.5M in monthly sales.
TikTok Shop operations
Content, creators, store operations, paid media and customer service are aligned around overseas user habits and platform rules, then iterated through data review.
Amazon & DTC support
Content assets, creator materials, conversion narratives and off-platform growth support help brands capture demand on Amazon and owned DTC sites.
Owned influencers & AI content
Owned influencer resources and AI digital human content support overseas short-form video and live conversion, increasing multi-account testing efficiency.
China Proof
Execution proven in China commerce.
Douyin livestream, creator distribution and WeChat Channels cases validate our capability across content seeding, live conversion, creator matrices, repurchase and media review.
From live rooms to creator matrices, the playbook has been tested on high-competition platforms.
- Douyin livestream: from verified account setup and store operations to live-room conversion
- Creator distribution: creator selection, co-created content, scheduling, offer design and paid amplification
- WeChat Channels growth: store livestreams, creator sessions, account matrix operations and repurchase
Case Library
Global and China cases, clearly separated.
Grouped by market and platform so global clients can quickly understand channel-specific execution results.
Global · Overseas Store Operations
Overseas two-store growth case
Combined monthly GMV exceeded USD 700K, while the hero product surpassed USD 1.5M in cumulative sales through localized content, creator assets and platform operations.
$700K+ monthly GMV$1.5M+ hero product sales2 stores
Global · TikTok Shop Operations
TikTok Shop global operations
Content expression was optimized around overseas user habits and platform rules, with content, creators, store operations, paid media and customer service working together.
23K+ orders$480K+ hero sales20M+ views
Global · Creator & AI Content
Owned influencers and AI digital human content
Owned influencers support overseas content production and live conversion, while proprietary AI digital human IP supports short-form and livestream content testing across multiple accounts.
owned creatorsAI video productionmulti-account testing
China · Douyin Self-operated Livestream
Spes 诗裴丝
Built a verified Douyin account from zero followers; monthly self-operated GMV stabilized at RMB 6-7M, with 200K+ targeted followers and 2,000+ peak concurrent viewers.
RMB 6-7M monthly GMV200K+ new followers2,000+ peak online
China · Douyin Self-operated Livestream
ZEESEA 滋色
Started from zero followers and zero sales; verified self-operated monthly GMV exceeded RMB 5M, with a hero foundation product expanding audience reach and cross-channel sales.
RMB 5M+ monthly GMVROI 3.0+RMB 500K+ peak session GMV
China · Douyin Live Campaigns
Ele.me, YA-MAN and ABBY’S CHOICE
Ele.me’s Winter Solstice campaign delivered 28M+ reach, 10.7M+ viewers and RMB 3M+ sales over 54 hours; YA-MAN reached RMB 3M+ first-month GMV with 1:7.4 monthly ROI; ABBY’S CHOICE lifted average session sales from RMB 3K+ to RMB 20K+.
28M+ reach1:7.4 ROIRMB 1M+ monthly GMV
China · WeChat Channels Operations
ELLE Bags
Cumulative sales exceeded RMB 70M, monthly GMV surpassed RMB 6M, overall ROI exceeded 30+ and follower repurchase reached 35%+, with reusable scripts, offer mechanics and content assets.
RMB 70M+ cumulative salesRMB 6M+ monthly GMV35%+ repurchase
Operating Method
A closed loop from localization to review.
- 01Localization insight
Cultural context, user behavior, platform rules and category opportunities.
- 02Content and creator testing
Short-video assets, creator collaboration, owned influencers, AI video and livestream conversion.
- 03Platform operations
Store, pricing, campaign, service and fulfillment experience across TikTok Shop, Amazon and DTC sites.
- 04Data review
Review product selection, creatives, audiences, pricing and campaign mechanics to compound results.
Partnership inquiry
Expanding overseas? Let’s start with channels and case fit.
Best-fit topics: TikTok Shop launch, Amazon/DTC content support, overseas creator content, livestream conversion and adapting China commerce playbooks to global markets.
guanshan689@gmail.com
Office address
21F, Building 5, Zhenong Science and Innovation Park, Binjiang District, Hangzhou, Zhejiang, China